| Item | Qty | Unit | Est. Unit Price | Est. Total | Category |
|---|---|---|---|---|---|
| Full-Service Marketing, Communications, and Advertising Support (Annual Retainer/Contract) | 1 | year | $500,000.00 | $500,000.00 | Professional Services |
| Paid Advertising Media Planning and Facilitation | 1 | lot | $300,000.00 | $300,000.00 | Professional Services |
| Scalable Media Plan Development (Low, Medium, High Funding Scenarios) | 1 | lot | $50,000.00 | $50,000.00 | Professional Services |
| Marketing Campaign Strategy and Conceptualization (On-demand) | 500 | hour | $150.00 | $75,000.00 | Professional Services |
| Marketing Campaign Production (On-demand) | 500 | hour | $120.00 | $60,000.00 | Professional Services |
| Marketing Campaign Placement and Distribution (On-demand) | 1 | lot | $200,000.00 | $200,000.00 | Professional Services |
| Public Relations and Outreach Program Support | 1 | lot | $150,000.00 | $150,000.00 | Professional Services |
| Marketing Budget Optimization and Recommendation Services | 1 | lot | $165,000.00 | $165,000.00 | Professional Services |
| Estimated Bid Value | $1,500,000.00 | ||||
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