| Item | Qty | Unit | Est. Unit Price | Est. Total | Category |
|---|---|---|---|---|---|
| Advertising Services (Campaign Development & Execution) | 1 | lot | $500,000.00 | $500,000.00 | Professional Services |
| Marketing Strategy and Consulting | 1 | lot | $300,000.00 | $300,000.00 | Professional Services |
| Media Planning and Buying (various channels) | 1 | lot | $400,000.00 | $400,000.00 | Professional Services |
| Creative Services (design, copywriting, video production) | 1 | lot | $200,000.00 | $200,000.00 | Professional Services |
| Public Relations Services | 1 | lot | $100,000.00 | $100,000.00 | Professional Services |
| Estimated Bid Value | $1,500,000.00 | ||||
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